
He who is prudent and lies in wait for an enemy who is not, will be victorious.
If you are far from the enemy, make him believe you are near.
Invincibility lies in the defence; the possibility of victory in the attack.
Though we have heard of stupid haste in war, cleverness has never been seen associated with long delays.
So in war, the way is to avoid what is strong and to strike at what is weak.
If you know the enemy and know yourself, your victory will not stand in doubt; if you know Heaven and know Earth, you may make your victory complete.
Opportunities multiply as they are seized.
Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.
Speed is the essence of war. Take advantage of the enemy’s unpreparedness; travel by unexpected routes
and strike him where he has taken no precautions.
Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment — that which they cannot anticipate.
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